Events

DIGITAL MARKETING EDUCATION SERIES  Free, 90-minute workshops for B2C and B2B marketing professionals. All sessions are at the SMG hub at 220 South Warren Street. To reserve your spot, simply email us your name and company at: jqueri@syracuse.com. Reserve soon, as seating is limited.

GOOGLE ANALYTICS 201  Jan. 29 at 11:30 a.m. THIS SESSION IS CLOSED

A session for people familiar with Google Analytics and want to take it to the next level.  You will learn:

  • The four goals available in Google Analytics: Destination, Duration, Pages/Screens and Event
  • What those goals are and how – and why – you should use them
  • How to set up and access those goals
  • A review of conversion goal reporting

All this analysis leads to one thing: Determining which of your marketing initiatives are the most effective to build your business.

This event is presented by Lily Kirov, Syracuse Media Group’s Director Digital Account Strategy. Lily is a digital evangelist who has earned her Google Analytics Qualified Individual certification and has worked in the digital marketing arena the past five years.

 

GOOGLE ANALYTICS 101  Feb. 12 at 3 p.m.
A session for people looking to become more familiar with Google Analytics.

This event is presented by Lily Kirov, Syracuse Media Group’s Director Digital Account Strategy. Lily is a digital evangelist who has earned her Google Analytics Qualified Individual certification and has worked in the digital marketing arena the past five years.

 

SO YOU GOT A NEW TABLET WORKSHOP Each month we offer two 90-minute sessions that focus on how to use your iPad, Android or Kindle Fire tablet.

The free workshops are held at Syracuse Media Group’s offices at 220 South Warren St. (corner of Warren and Fayette) in downtown Syracuse.

Syracuse Media Group staffers will show you how to register for and navigate the ePost-Standard; shoot and share photos and videos; discover and download useful apps; and connect with family and friends on Facebook.

Upcoming sessions: Tuesday, Feb. 3, 10 to 11:30 a.m.

Tuesday, Feb. 10, 2 to 3:30 p.m.

Space is limited. For more information or to make a reservation, please call 315-703-1705.

 

SADA AUTO SHOW CHARITY PREVIEW

This annual fundraiser for local charities, sponsored by Syracuse Media Group, and presented by the Syracuse Auto Dealers takes place Wednesday, February 11. To learn more, go to syracuseautodealers.org or call 474-1041.